Email #7: Platforms And All That Jazz...

Dear <firstname> ,

There are quite a  number of blogging platforms out 
there to choose from. Platforms such as Wordpress and 
Blogger Blogs are among the most popular. 

These two options are available for free. However, what
we want to do is build a credible business so its seriously
not a good idea to use free platforms. 

Choosing which blogging platform to use is one of the
most important decisions that you can make as a
blogger. The right platform can make blogging a
breeze, and the wrong platform can make blogging a
chore. 

Because the program that you use to blog with is
such a powerful part of your blogging experience, it is
well worth putting in the time to find a platform that
provides your ideal balance between a user-friendly
interface and a flexible framework that allows you to
make your blog look and feel unique. 

Finding the right platform isn't always easy, but with 
a little bit of contemplation and a little bit of research,
you will be on your way to finding the perfect blogging 
platform. 

Deciding what your priorities are in terms of ease of use
versus customization. Most highly customizable
blogging platforms, like moveable type, are a bit more
difficult to use than very automated platforms like
wordpress. 

If you are new to blogs and to internet technology, you 
might want to sacrifice the ability to create a custom 
background design or to integrate a unique font into your 
template in order to find a program that will be easy for 
you to use. 

To your blogging profits,

Your Name